Nicole Warne Takes Gary Pepper Worldwide

Nicole Warne's Launch of Gary Pepper 

Nicole Warne founded the popular blog and online retailer, Gary Pepper. As one of the biggest digital influencers in the world, Nicole has followers all over the world. In 2009 the e-commerce store and blog were launched while Nicole was working full time as well as completing studies and an internship at the Australian version of Harper’s Bazaar. When she was 20 years old, she resigned her job in order to launch Garry Pepper to a worldwide audience of consumers.

A post shared by Nicole Warne (@garypeppergirl) on


Gary Pepper Girl has opened a lot of doors for Nicole Warne. She goes on a lot of trips, which means she goes through plenty of swimwear. Perhaps her favorite style is a simple black, one-piece, that features a plunging neckline or some cut out detailing. This Australian influencer brags an Instagram following of 1.7 million followers, and her travel, lifestyle, and fashion brand commands a loyal audience of over two million.

It all started in 2009 for Nicola. The native of North Avoca launched her blog and ecommerce store in one fell swoop. Initially she balanced this venture, along with her part-time studies, a full-time job, and an internship at Harper Bazaar and Grazia. Talk about energy, right? At that point, Nicola was just 20 and she made a bold decision. She deferred her studies and quit her job, focusing entirely on building the online business.

It looks like she made the right choice, because here we are now and she is a highly-regarded person in the fashion, ecommerce, digital, and social media fields. She collaborates with brands as a brand and social media consultant, a creative director, a digital strategist, and of course, as an influencer.

By 2015 Qantas Airways snapped her up as their Digital Consultant, and saw her contributing various strategies for their influencer and digital projects programs. She made the 30 under 30 list from Forbes in 2016, and was also named by Business of Fashion as one of the 500 people who are shaping the global industry (that’s two years in a row).

Nicole Warne Bio

Bloglovin Awards And More

The accolades don’t stop there, though. She also won the Bloglovin Award for Best Photography, and the Influencer of the Year for Elle Australia Style Awards. She was voted Best in Fashion at the Shorty Awards, and also landed herself on the 100-incredible women list from Porter Magazine.

Her creative skills and laser focus for content and detail makes her extremely sought after, and her list of clients is a veritable who’s who of the fashion industry. Yes, you’ll find Valentino, L’Oreal, Chanel, Chopard, and Dior on her list of clients. Additionally, Net-a-Porter signed her up as a Style Council Ambassador, the only influencer to receive such an honor. Both Qantas and Net-a-Porter will be continuing their relationship with Warne through 2017.

She is dedicated to the next generation of artists, models, and fashion designers. As such, Warne has served as a guest judge on Asia’s Next Top Model, The Calvin Klein Accessories International Design School Project Award, The Australian Fashion Film Awards, and The Australian BT Emerging Fashion Designer Award.

Additionally, Warne has featured on covers for magazines such as Harper’s Bazaar, Vogue Me, Miss Vogue, Lucky, Elle, Grazia, The Edit, and Nylon. Warne is also a passionate philanthropist, serving as Donate Planet’s Global Ambassador. Previously, she has worked with The Cancer Institute, WWF, and OCRF. She frequently gets involved in charity initiatives, in a bid to inspire others to follow suit.

The blog is made up of sections for outfits, Fashion Week, shopping, travel, beauty, personal, editorial, design and video. Each section is valuable to readers in its own unique way.

Since 2009 Nicole has come a long way in her career. She serves as her own brand’s consultant and creative director. Some of Nicole’s highest profile clients in the fashion industry include L’Oreal Luxe, Christian Dior and Chanel.

As Nicole is based in Australia, she took on the role of Qantas Airways’ Digital Consultant. She has participated in globally run advertising campaigns for L’Oreal. Nicole has also served as a Style Council Ambassador.

Nicole Warne Makes 2016s Forbes '30 under 30' List

This young entrepreneur found herself on the Forbes ’30 under 30’ list in 2016. She was also included in Business of Fashion’s list ‘The 500 People Shaping The Global Industry.’ 

Aside from just a business woman, Nicole has also taken on the role of Asia’s Next Top Model guest judge in 2016 and The Australian Fashion Film Awards in 2015. Prior that she earned the prestigious Calvin Klein Accessories International Design School Product Award and the Australian BT Emerging Fashion Designer Award. In addition she has been a cover model for magazine such as Australia and China’s versions of Vogue, the Australian version of Elle magazine and the Malaysia and Singapore versions of Harper’s Bazaar, among others. While fashion and business are very important to Nicole she also serves as Donate Planet’s Global Ambassador.

Thanks to the popularity of Gary Pepper, it and Nicole have a large social media presence. On Instagram @garypeppergirl1.7 million people follow the blog and its creator. Its Facebook page can be found @garypeppergirl as well and boasts over 409,000 followers. Her Twitter reaches 37.8 million people @garypeppergirl. She also has over 14,000 followers on Pinterest and a loyal following on her YouTube channel @garypeppervintage.

The Reason Behind Gary Peppers High Following On Social Media

One of the reasons so many people follow this blog on social media is because they know they will get high end fashion advice. Nicole combines her passion for travel and fashion in her blog, making it well rounded and interesting to readers all over the world. She goes into detail about the specifics of each outfit and her philosophy on how to match up various wardrobe pieces to create a unique and memorable style.

Gary Pepper is truly a remarkable success story from a woman who simply wanted to share her passions with the world. The widely read blog is cherished by women of all ages as they drink in everything Nicole has to impart.

Get To Know Gary Pepper

  • Birthplace: North Avoca, Australia
  • Birthday: January 27, 1987
  • Age: 29 years old
  • Birth Sign: Aquarius